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Students returning to school in August with excited expressions at classroom door
Classroom Teachers

August Growth Mindset Newsletter for School Families

By Adi Ackerman·August 9, 2025·6 min read

Classroom growth mindset poster on wall with phrases like yet and challenge accepted

August is the best month to introduce growth mindset to families because nothing has gone wrong yet. No test scores to recover from, no setbacks to process, no habits to undo. An August growth mindset newsletter plants the language and the framework before the year's first challenge, so when that challenge comes in October or February, both you and families already have a shared vocabulary for responding to it.

What Growth Mindset Actually Is

The term has been diluted by overuse into inspirational poster territory. In your newsletter, bring it back to the research. Carol Dweck's research from Stanford found that students who believe their abilities can grow through effort and practice outperform equally intelligent students who believe their abilities are fixed. This is not about positive thinking. It is about the specific belief that the brain is malleable and that effort produces real change.

Why We Are Starting the Year With This

Explain to families why you are leading with growth mindset rather than curriculum goals. "The single biggest predictor of whether a student takes on challenging work is whether they believe they can get better at it. Before we cover a single unit of content, I want every student to arrive with that belief, or at least to be building it." That rationale makes the choice feel intentional rather than trendy.

What It Looks Like in the Classroom

Describe two or three specific practices. Do you celebrate mistakes as learning opportunities? Do you use the word "yet" explicitly? Do you track effort alongside achievement? Do you discuss the learning process more than the product? Families who can picture concrete classroom behaviors understand the framework differently than families who only hear the label.

Language Families Can Use at Home

This is the highest-value piece of the newsletter. Give families specific language that reinforces growth mindset without sounding scripted:

Instead of: "You are so smart." Try: "I can see how hard you worked on that." Instead of: "This is too hard for you." Try: "You can't do it yet. What would help?" Instead of: "It is okay, do not worry about it." After a failure, try: "What did you learn from that? What would you do differently?" Three language shifts. That is a doable ask for families who care but do not have time for a full professional development workshop.

What This Is Not

Be honest about what growth mindset is not. It is not a promise that effort will always produce success. It is not a denial of natural differences in aptitude. It is not about toxic positivity that minimizes real struggle. Tell families: "I am not teaching students to ignore difficulty or pretend everything is fine. I am teaching them to respond to difficulty with strategy rather than withdrawal."

The August Goal

End with a concrete goal for the first month: "By the end of August, I want every student to know that struggle is a normal part of learning, not evidence that they are not smart enough. If your child comes home saying something is too hard, the best response is curiosity: what specifically is hard? What have you tried? Who could help?" Those questions embody growth mindset in practice.

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Frequently asked questions

What should an August growth mindset newsletter include?

Introduce the concept of growth mindset in plain language, explain why you are emphasizing it this year, share two or three phrases or habits families can use at home, and connect it to what you will be doing in the classroom. August is the time to establish the framework before any challenges arrive.

How do I explain growth mindset to parents without sounding like a buzzword presentation?

Skip the motivational poster language. Say it directly: 'Growth mindset is the research-backed finding that the brain changes with effort and practice. Students who believe their abilities can grow put in more effort, recover from setbacks faster, and take on harder challenges. We will build this belief through specific classroom practices, not just by saying 'believe in yourself.''

What growth mindset language should families use at home?

Three phrases that consistently help: 'I see you working hard on that' instead of 'you are so smart.' 'What did you learn from that?' after a failure instead of 'do not worry about it.' And 'not yet' instead of 'you can't do that.' These small language shifts have documented effects on student persistence.

Should I introduce growth mindset to students before or after sending the family newsletter?

Introduce it to students first, then send the newsletter. Students should hear the language from you before reading it in a family newsletter. The newsletter should reinforce what students are already experiencing in class, not preview it.

Can I use Daystage to send monthly growth mindset updates to families throughout the year?

Yes. Daystage makes it easy to build a monthly growth mindset communication as part of your regular newsletter. You can create a recurring section that updates families on what growth mindset looks like in your classroom that month and gives families a specific language or habit to try at home.

Adi Ackerman

Adi Ackerman

Author

Adi Ackerman is a former classroom teacher and curriculum writer with 8 years in K-8 schools. She writes about school communication, parent engagement, and what actually works in real classrooms.

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