Skip to main content
Principal presenting annual state of the school report to families at a community meeting
Principals

Principal Newsletter: Writing a State of the School Report Families Trust

By Adi Ackerman·January 10, 2026·6 min read

Data charts and school achievement graphics displayed during a state of the school presentation

The state of the school newsletter is the one families expect to reflect the full picture. A version that only shares wins is not a state of the school; it is a highlights reel. Families who have watched the year unfold will notice the gap between what they experienced and what the newsletter claims. Honest reporting is the only version worth publishing.

Set the Context at the Start

Begin with a brief note on the year's context. What were the conditions? Was this a year of transition following a major change? Was enrollment unusually volatile? Was staff turnover above average? Did external events affect learning? Context does not excuse performance gaps, but it helps families interpret the data accurately.

Report Academic Achievement Data

Share the state assessment results, benchmark screener outcomes, and any other academic data that reflects school-wide performance. Present year-over-year comparisons. Name the subjects and grade levels where performance improved and those where it fell. Do not bury the setbacks in positive framing. Families who trust your reporting believe your celebrations. Families who suspect you are hiding problems disbelieve both.

Report Attendance and Climate Data

Attendance is one of the strongest predictors of academic performance. Share the school's attendance rate and chronic absenteeism percentage. Compare to the prior year. Describe the disciplinary trend: are referrals increasing, decreasing, or stable? Share any student or family survey data about sense of belonging, safety, or school climate.

Name What Changed This Year

Programs added, practices changed, staff arrivals and departures, curriculum adoptions, facility updates. Families who receive a state of the school that catalogs the year's changes feel informed. Those changes are also the context for understanding whether performance data went up or down.

Share the School Improvement Plan Progress

At the beginning of the year, you set goals. Report on each of them. Met, not met, or in progress, with specifics for each. Families who can see goal-by-goal accountability trust that the school improvement plan is a real management tool, not a document that lives in a binder.

Name What Comes Next

Close with the priorities for the coming year. What are you taking forward from this year's progress? What is getting a different approach based on what you learned? Where is the school investing? Families who see the connection between this year's data and next year's plan know they are reading a school that is learning and improving, not one that is simply managing its image.

Get one newsletter idea every week.

Free. For teachers. No spam.

Frequently asked questions

What data should a state of the school newsletter include?

Academic achievement on state assessments, attendance rates, chronic absenteeism, discipline referral trends, graduation or promotion rates, student survey results if you have them, and progress toward the school improvement plan goals you set at the start of the year. Include year-over-year comparisons where possible.

How do I write about areas where the school fell short without undermining confidence?

Report the gap and the response simultaneously. 'Our third-grade reading proficiency rate fell from 61% to 54% this year. We identified three root causes and have changed our intervention process, added a reading specialist, and adjusted the screening timeline. Here is what we expect to see by next spring.' That is honest and action-oriented.

How long should a state of the school newsletter be?

Long enough to cover the major data points, the highlights, the challenges, and the plan. Short enough to read in five to seven minutes. Use headers so families can scan to the sections most relevant to them. A state of the school should not read like a board report.

Should the state of the school include feedback from families and students?

Yes. Survey data, if you collected it, should be part of the picture. Families who see that their responses show up in the school's self-assessment trust the process more. Even aggregate qualitative themes from surveys add credibility.

What tool helps principals send newsletters efficiently?

Daystage is built for school newsletters. A detailed annual report-style newsletter with data sections and year-ahead planning can be formatted and sent professionally to all families in one step.

Adi Ackerman

Adi Ackerman

Author

Adi Ackerman is a former classroom teacher and curriculum writer with 8 years in K-8 schools. She writes about school communication, parent engagement, and what actually works in real classrooms.

Ready to send your first newsletter?

3 newsletters free. No credit card. First one ready in under 5 minutes.

Get started free