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High school students and parents reviewing AP course catalog at an information night
Principals

Principal Newsletter: Advanced Placement Information for Families

By Adi Ackerman·December 30, 2025·6 min read

AP teacher explaining exam structure and scoring to a group of students

AP information newsletters are often sent to families after enrollment decisions have already been made, or written in a way that assumes families already understand how the program works. Both mistakes cost students opportunities. A clear, early AP information newsletter keeps more students in the consideration set.

Explain What AP Actually Is

College Board's Advanced Placement program offers courses taught at a college-level curriculum in high school, followed by an optional standardized exam in May. Students who score a 3 or above on the exam may receive college credit or advanced placement in introductory courses, depending on the college. The course experience, not just the exam score, is what families should understand as the value proposition.

Name Which Courses Are Available

List the AP courses your school offers. If specific courses have prerequisites, note those. If some courses have open enrollment and others require a teacher recommendation, describe the difference. Families who can see the full menu of options, with enrollment requirements for each, can have a more informed conversation with their student about what to pursue.

Describe the Enrollment Process and Timeline

When does AP course selection happen? Is it part of the standard course selection process or a separate application? Are there interest meetings with AP teachers? Is there a deadline for indicating intent to enroll? Families who miss the enrollment window often lose the opportunity for a full year. Give them the timeline early enough to use it.

Address Cost and Financial Assistance

Exam fees can be a real barrier. Name the current exam cost per test. Describe the federal fee reduction for students who qualify for free or reduced lunch. Note whether your district provides additional subsidies. Some districts cover the full exam cost for all students. If yours does, say so prominently. The answer to "can we afford this?" should not require a phone call.

Explain What Summer Work Looks Like

Most AP teachers assign summer work before the course begins. Families who are not expecting it are caught off guard in August. Mention that summer assignments exist, that they are typically distributed at the end of the school year, and that completing them is important for starting the course on track.

Connect to Support Resources

If your school has study groups, tutoring support for AP students, or college advisor check-ins aligned with AP course selection, name them. Families who see that the school invests in supporting AP students alongside enrolling them are more confident in recommending it to their student. Daystage makes it easy to include a resource section with links directly in the newsletter.

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Frequently asked questions

Who should be encouraged to take AP courses?

Any student who is willing to engage with the workload and interested in the subject. Some schools use teacher recommendations as a gate; others have open enrollment with support structures. Whatever your school's approach, the newsletter should communicate it clearly so families understand who the program is designed for and how their student can access it.

What should the newsletter say about AP exam costs and financial assistance?

Name the current exam fee, whether the district subsidizes any portion, and how students who qualify for free or reduced lunch can access reduced exam fees. Cost is a barrier that many families quietly work around by steering students away from AP. Transparent information about assistance removes that barrier.

How do I explain AP exam scoring to families who are new to the program?

Describe the 1-5 scale. A score of 3 or above is generally considered passing and may qualify for college credit, depending on the college and the subject. A score of 3 from a rigorous AP class is still evidence of college-level work. The exam score is one outcome among several; the curriculum, the habits, and the college application value of the course are others.

How do I address the workload honestly without discouraging enrollment?

Be direct: AP courses are designed to replicate the workload of a college class. Students should expect more reading, more writing, and more challenging problem-sets than they see in standard courses. Students who take AP and earn a 2 on the exam still completed a college-level curriculum. The workload is the point.

What tool helps principals send newsletters efficiently?

Daystage is built for principal newsletters. An AP information guide with course listings, cost information, and enrollment timelines can be formatted and sent to all high school families in one step.

Adi Ackerman

Adi Ackerman

Author

Adi Ackerman is a former classroom teacher and curriculum writer with 8 years in K-8 schools. She writes about school communication, parent engagement, and what actually works in real classrooms.

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