Skip to main content
A high school counselor at a desk reviewing a test-optional policy comparison spreadsheet with a junior student
High School

High School Test-Optional Colleges Newsletter: What Families Need to Know About Changing Admissions Policies

By Adi Ackerman·October 20, 2026·5 min read

Test-optional newsletter beside a college list with SAT submission decision notes and an admissions policy comparison chart

Test-optional admissions may be the most misunderstood development in college admissions in recent memory. Families have heard the phrase, concluded that test scores no longer matter, and in some cases stopped preparing for the SAT or ACT entirely based on that conclusion. Your newsletter exists to give families the full picture, not the simplified version that leads to poor decisions.

What Test-Optional Actually Means

Test-optional means students may apply without submitting a test score and will be considered without one. It does not mean that test scores are irrelevant at every school that has adopted the policy. At many selective colleges that are technically test-optional, a strong test score still strengthens an application by providing additional evidence of academic preparation.

The distinction matters: a student who chooses not to submit because they have a strong score is making a different decision than a student who does not submit because they have a weak one. Admissions readers understand this, and so should families.

The Decision to Submit or Not

Give families a practical framework for deciding whether to submit scores to test-optional schools. The most widely used guideline: submit if your score is at or above the school's reported 50th percentile for enrolled students. Consider carefully if it falls between the 25th and 50th percentile. The case for withholding is strongest when the score is below the 25th percentile.

Also note that the decision can vary by school on the same student's list. A score that strengthens an application at one school may add no value at another where test scores are truly deemphasized. Advise students to make the decision school by school rather than uniformly for all applications.

Test-Free vs. Test-Optional: The Difference

A smaller number of colleges have gone test-blind or test-free, meaning they will not review test scores even if a student submits them. This is a fundamentally different policy than test-optional. Your newsletter should communicate the distinction clearly so families and students do not submit scores to a test-blind school expecting them to be considered.

Keeping Up With a Changing Landscape

Test-optional policies have been in flux since 2020, with some schools extending pilot policies permanently and others reinstating requirements. Your newsletter should acknowledge this landscape and explicitly invite families to check current policies directly with schools on their student's list rather than relying on what they heard two years ago.

Include a note about where to verify current policies: each school's admissions website and the Common Data Set for confirmed enrolled score ranges are the most reliable sources.

The Case for Still Preparing

Even in a predominantly test-optional environment, preparing for the SAT or ACT remains advisable for most college-bound juniors. A strong score opens options, provides evidence for merit scholarship consideration at many schools that retain test-based scholarships, and ensures that the student is not foreclosed from schools that revert to test requirements. Your newsletter can make this case without dismissing the genuine shift in the admissions landscape.

Get one newsletter idea every week.

Free. For teachers. No spam.

Frequently asked questions

What does test-optional actually mean and how should schools communicate this to families?

Test-optional means a college will not require an SAT or ACT score to be considered for admission, but students may still choose to submit one. It does not mean test scores are irrelevant. At most selective schools, a strong test score still strengthens an application. Your newsletter should give families this nuance rather than communicating that test-optional means scores do not matter at all.

How does a student decide whether to submit a test score to a test-optional college?

The general rule of thumb: submit if the score is at or above the college's reported median for the enrolled class. Withhold if it is significantly below. For scores in the middle range, the decision depends on the overall strength of the rest of the application. Your newsletter can share this framework so families have a tool for making the decision rather than just a policy description.

How should counselors communicate about test-optional policies that may change year to year?

Acknowledge directly that policies have been changing and will continue to evolve. Provide the current policy for each school on your counseling office's list, note whether the policy is permanent or under review, and update families when significant changes occur. Families who understand that policies are not static are less likely to make application decisions based on outdated information.

What about students who come from high schools with grade inflation or other factors that make test scores more relevant?

This is a real consideration that your newsletter can address honestly. At some schools, grades are inflated to a degree that makes transcript-only evaluation difficult for admissions readers. In these contexts, a strong test score provides independent evidence of academic preparation that the transcript alone may not supply clearly. Counselors who know their school's grading reputation can advise students accordingly.

How does Daystage help high schools communicate about changing admissions policies to families?

Daystage makes it easy for counselors to send timely policy updates and application guidance newsletters when admissions landscape information changes. Schools that communicate proactively about shifting policies keep families from making decisions based on outdated information discovered through informal channels.

Adi Ackerman

Adi Ackerman

Author

Adi Ackerman is a former classroom teacher and curriculum writer with 8 years in K-8 schools. She writes about school communication, parent engagement, and what actually works in real classrooms.

Ready to send your first newsletter?

3 newsletters free. No credit card. First one ready in under 5 minutes.

Get started free